Mastering Email Tracking In Gmail: Step By Step

Did you know email marketing boasts an impressive 36% ROI (return on investment) for businesses? Experienced business people know and understand it well, so they never forget emails in their marketing campaigns. But what if you could take email marketing to a whole new level? Email tracking in Gmail can help you with it. Don’t know how to track emails in Gmail? Then, you are at the right place. Read this blog to master the process.

What Can You Track With Email Tracking in Gmail?

Here, we have mentioned what you can track with mailtrack for Gmail. Learning these will help you understand how beneficial email tracking in Gmail is.
 

• The time when recipients open your email
• Originating IP address
• Rough location of your candidate when they open your email 
• The device used to open your email
• Rate of email openings in your marketing campaign
• Email clients your audience used to open email like Microsoft Outlook

Steps For Email Tracking in Gmail

Based on the above information that email marketing will provide you with, it’s clear that email tracking in Gmail is very important for businesses. Now, let’s learn the steps for Mailtrack for Gmail. 

Step 1: Choose And Install A Gmail tracker

Several Gmail trackers are available, such as Streak, Mixmax, Boomerang, etc. Select any of them, visit the browser, and follow the instructions to download and install the tool on your device. 

Step 2: Enable Tracking

Once you have installed the tracker, write an email on your Gmail and navigate to the bottom of the composing toolbar. Here, you can use an eye, a finger on a button, or an envelope, depending on the app. Click the icon, check track clicks, and track open boxes to enable tracking.

Step 3: Send Your Email

The next step for email tracking in Gmail is to enable the Gmail tracker, click the send button and mail your audience. You can even schedule emails.

Step 4: Check Your Notifications

You will get a notification if someone opens your email and clicks any of the given links. You can also check the email status using the mail tracker tool. Go to the sent folder, and you will find the green icon next to the subject line if the mail was opened. 

Benefits of Email Tracking in Gmail

We have mentioned the benefits of email tracking in Gmail in the following section. Check them out and discover how Mailtrack for Gmail boost your campaign and help your business. 

Saves Time

Email tracking will help you find out who is interested in your business, so you won’t have to have a sales rep follow up with them. Sending follow-up emails can be time-consuming, so tracking will save you the labour. Next time, you can avoid those not interested in your business, which will save some time. 

Helps to Write Better Emails

Suppose clients are opening your emails but not clicking on the shared links. This could be because there are too many links. The Gmail tracker will help you determine which links were opened so you can adjust emails to attract more clients. 

Learning About Clients

Email tracking in Gmail will provide valuable data to learn about your audience. Once you have done that, you can send them emails that resonate with their interest, get higher ROI and boost your business. 

Email marketing in Gmail is the way to boost your email marketing campaign. Here, you learned how to track emails. However, while tracking emails, you must take care of receipt data; otherwise, results can be fatal. 

FAQs

1- Can recipients clock email tracking?

Recipients can disable email tracking. They can use browser extensions like Trocker and Privacy Badger, turn off autoloading images, and use a VPN. 

2- Is email tracking in Gmail legal?

Email tracking is generally legal, but there are a few things to consider. Businesses must obtain consent from recipients, personal data must be handled carefully, and the purpose of tracking should be legitimate.  

3- How to deactivate Gmail permanently?

To deactivate your Gmail account, open your Gmail account, select data and privacy, select Delete a Google service, and click the delete button next to Gmail. 

4- When does Google delete Gmail data? 

Google deletes its data if a Gmail account is left unused for 2 years.