What Blogs Should You Read For Scaling Up Your Digital Marketing Campaign?

Digital Marketing Campaign

The digital marketing world is flooded with blogs, and the avid reader keeps tossing between the relevant digital marketing reads and the weeds. While tossing between the platforms, they can’t give up, because the field is evolving and there is always something new to learn each day. If you want to stay up in the game, you need to read, read and only read a lot. You can not take the risk of falling back, or else you die. 

You would be surprised to know that the team at Convince and Convert read almost 200 online blogs daily in order to remain up-to-date and gain topical expertise. Having said that, as a digital marketer, you should look out for blogs that are informative, entertaining, engaging and important to the industry. Sounds difficult to find right? Here is the content that throws light on some of the Digital marketing blogs that are relevant and also share good knowledge benefiting the marketing agency Toronto. Yes, you can bookmark them and get going with the reading. So let’s have a look at them. 

1. Moz blog: SEO and Inbound marketing blog:




This is the best and most powerful platform for the one who is planning to become an SEO-preneur(an SEO expert). It keeps you up-to-date with the latest SEO news and inbound marketing initiatives. It is a power-pact platform providing SEO strategy, practices and industry news to the reader. If you face any technical issue, the blogs on Moz give a solution too. 

The blogs share the right amount of content in a comprehensive manner that doesn’t look overwhelming to the readers. The platform is suitable even for a newbie because the language they use is too simple and quite digestible. On Friday they share “Whiteboard Friday” where they post a video of a recurring series covering SEO related topics. Moz has become a go-to platform for all the topics covered under the SEO umbrella, be it Google’s algorithm update or a guide for keyword planning. 

2. HubSpot Marketing:




Hubspot is famous in the industry for its wordsmithing power. The blogs showcase inbound marketing skills, and the topics cover a wide range of relevant topics to the marketers. It is super useful for the readers who are looking out for the how-to topics and others that are in trend. The blogs beautifully describe marketing solutions and also answer the important questions regarding a new idea or practices to be adopted. You should stop by HubSpot if you want to read engaging and impressive topics. 

3. Search Engine Land:

This one is a one-stop platform for searchers who are looking out for the latest SEO news in a compiled and straightforward manner. The platform is owned by an SEO expert named Danny Sullivan and publishes blogs that cover every nook and corner of the SEO practices. Search Engine Land’s blogs are informative and share information on the Working of Google and ways to do search engine marketing. So, if you are the one who is looking out for ways to optimize the ads and get the conversion, then this platform is surely for you. 

4. Marketing Land:

Marketing Land offers a pool of quality and industry-relevant topics to digital marketers. The blogs publish every single news related to SEO updates and Content Management Systems updates. You can get tips, practices, and strategies for your digital marketing campaign in one place. An interesting thing about this platform is that subject matter experts write informative and specialized blogs. An added benefit, the blog allows you to interact with the industry leaders who answer all your questions and also give you educational content to refer to. The blogs help you to stay ahead of the competition. 

5. Kissmetrics, Digital Marketing Stats, and Studies:

For improving your marketing tactics, you need to have detailed insights. Kissmetrics facilitates you with data analytics and testing insights related to marketing. Kissmetrics team of expert analyze and study the ongoing trend in the market and suggests ways to improve the brand’s performance. The reports help you shape the decisions associated with marketing. You would never find a blog not supported by corresponding metrics. They are supported by a report and are legit for taking any advice. 

6. Convince and Convert:




Do you want to learn digital advertising? Convince and Convert is your solution. It offers websites, blogs, podcasts, books, and eBooks related to digital advertising. The contents are crisp, to the point yet informative and insightful. It will make you think out of the box regarding strategies implementation for your digital marketing campaign. The blogs are entirely based on ways to grow business and gain conversions. 

7. Quicksprout:

Quicksprout is the best platform for the ones who want to boost traffic and skyrocket the conversions. It is founded by Neil Patel, who is an expert in analytics and conversion, is the co-founder of Crazy Egg, Hello Bar, and Kissmetrics. The blogs are published after extensive research and covers case studies to make it interesting. Quicksprout’s bogs will help you to increase the traffic in manifolds and gives you interesting web insights. 

8. Search Engine Journal:




It is an online publication producing content on the latest SEO news, guides and how-tos for SEO marketing. Search Engine Journal also shares the latest engine algorithms and techniques that can help with good ranking. The good news is, even tips related to pay-per-click advertising are also covered on the site. 

9. Social Media Examiner:

The social media game is not an easy play. It is quite challenging for brands to set up their social media presence and remain consistent. Social media examiner provides tips and ways for businesses to set up their social media presence and increase popularity. If you are a newbie into the social media market, it helps you to step your best foot forward. 

We hope this content helps you to find the right platform for your digital marketing goals. For further assistance, you can also contact digital marketing companies Toronto who are experts in guiding and suggesting ways for social media presence. We wish you make your space in this rapidly changing industry. 

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